bward

Selling to the government can be a highly lucrative endeavor for businesses, but it can also be a complex and challenging process. This is especially true in the SLED (state, local, and education) market, where procurement processes and regulations ...

When it comes to selling: sales is sales. Does your prospect have a problem they are trying to solve? If so, does your product or service help solve their problem? If it does, then you can pitch them, and ...